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A first AI agent built in 2 days: MAPED’s marketing team reaches expert level
AI marketing training: MAPED's teams, already familiar with AI, spend 2 intensive days in Annecy moving to structured, repeatable AI practices.


"An extremely practical and very insightful training. We explored many use cases directly related to our business challenges. Working on our own documents and real-world issues made the training particularly relevant and effective."
MAPED Marketing Team
MAPED

AI Sisters designed for MAPED, an international industrial group specializing in school supplies, office supplies and creative hobbies, an advanced AI marketing training of two full days in Annecy.
The teams already had an initial familiarity with AI. The objective was therefore to go further: to move from occasional uses to more structured, efficient, and reproducible practices.
This advanced AI marketing training was conducted using Microsoft Copilot Pro, already deployed internally, and combined practical workshops, a promptathon, and AI agent creation.
Elevating already AI-aware marketing teams to an expert level
MAPED's marketing teams were already familiar with AI, with a high standard and a clear expectation: to go beyond basic uses. The challenge was to structure and professionalize existing practices, particularly in terms of marketing prompting, and to explore complex marketing use cases directly applicable to MAPED's strategic challenges.
Go beyond basic usage
Audience already familiar, expecting an expert content. No basic ChatGPT introduction, but advanced prompting and structured marketing frameworks.
Master Copilot Pro inside out
The tool is already deployed internally. The challenge: mastering all advanced features of Microsoft Copilot Pro.
Complex marketing challenges
Competitive analysis, product strategy, pitches, market research, negotiation. No generic use cases.
Repeatable uses
Transition from intuitive use to an expert usage, structured and reproducible by the entire team.
Do your marketing teams already use AI but want to take it to the next level?
We design custom AI training programs tailored to your business challenges.






Our 2-day AI marketing training program
A two-day expert training, conducted entirely on Microsoft Copilot Pro to ensure perfect alignment with MAPED teams' tool environment.
Structured into several progressive learning stages : advanced acculturation, in-depth study, practical application, and marketing experimentation.
Day 1 - Advanced Acculturation Showcase
Recap of the fundamentals, advanced prompting techniques for expert audiences, advanced Copilot Pro features, web search and Deep Research, AI risk awareness, and best practices.
Microsoft Copilot Pro - Gamma - Napkin - NanoBanana - NotebookLM
Marketing Promptathon on a real case
Promptathon based on a custom scenario : the launch of a new range of school supplies for girls aged 8 to 16. Several sub-rounds to improve prompt structure.
Day 2 - Frameworks & Reverse Prompting
AIDA Method for multichannel communications, FAB method for marketing pitches, De Bono's Six Thinking Hats technique for strategic reasoning, reverse prompting for market research.
Creating AI Marketing Agents
Key Questions Before Creating an Agent, knowledge base construction, creation of simple, useful, and operational agents. Exploring application generation with Lovable.
Copilot Agents - Lovable

Interested in a custom marketing promptathon?
We'll organize yours: real brief, live production, actionable deliverables.






AI Use Cases for Marketing Teams
Here's specifically what the MAPED marketing teams worked on, using their own documents and their real business challenges.

Analysis & Studies
→ Target Consumer Analysis
→ Competitive Analysis and Intelligence
→ Analysis of school supplies market trends
→ Querying internal data and performance analysis from raw data
Marketing production
→ Writing marketing pitches based on a product sheet
→ Sales negotiation preparation
→ Creation of customer personas
→ Multichannel communications using the AIDA method
Advanced techniques
→ Reverse prompting for strategic market research
→ Reverse analysis of content and recommendations
→ Advanced brainstorming with Bono's Six Thinking Hats
→ Application generation tests with Lovable
The results of the MAPED AI training
- A homogeneous AI acculturation across all group entities.
- A rapid mastery of Copilot prompting techniques.
- A clear vision for AI utilization to enhance service quality, coordination, and performance.
- An AI roadmap structured around the three headquarters priorities.
- A sustainable momentum and cross-functional approach, from field to management.
Before and after the session


Before: Occasional use to structure. The marketing teams already knew the basics and wanted to go further, with practices the whole team could repeat.
With Copilot: Structured marketing practices on Copilot Pro. AIDA and FAB methods, de Bono’s six hats, reverse prompting and agent building, on the tool already rolled out internally.
on Microsoft Copilot Pro
on the tool already deployed internally
AI agent created by the marketing teams
employees trained
Ready to elevate your marketing team to expert level?
30 minutes to scope out your program and identify real use cases.
Got it. An AI Sisters expert will email you to plan your AI training.
Your email didn't go through. Check the address, or write to us at contact@aisisters.ai.
An expert will reply to scope your AI training, with no commitment.






MAPED is an international industrial group recognized for its innovations in the field of school, office, and creative hobby supplies.
Operating in many countries, MAPED places marketing, understanding user needs, and product innovation at the heart of its development strategy.
A programme built around your roles and your tools, pre-audit included.
Got it. An AI Sisters expert will email you to plan your AI training.
Your email didn't go through. Check the address, or write to us at contact@aisisters.ai.
An expert will reply to scope your AI training, with no commitment.

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“A very dynamic, practical day, perfectly suited to our challenges. The teams came away with tools and ideas to put into practice the very next day.”

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